Marukyu Koyamaen Yugen Matcha – Ceremonial Japanese Matcha

Marukyu Koyamaen Yugen Matcha – Ceremonial Japanese Matcha
Fresh, balanced, and elegantly full of character.

Yugen by Marukyu Koyamaen is a ceremonial Japanese matcha known for its refreshing grassy aroma and beautifully balanced flavour. Its gentle bitterness is matched by a pleasant umami, creating a clean and well-rounded cup that is especially enjoyable as usucha, or traditional thin tea.

Compared with softer and sweeter styles of matcha, Yugen has a little more structure and freshness while remaining smooth and approachable. Its balance of umami, mild bitterness, and fresh vegetal character also makes it an excellent match for Japanese sweets and light desserts.

Best For

• Traditional usucha / thin tea

• Hot matcha

• Iced matcha

• Premium daily matcha

• Pairing with Japanese sweets or light desserts

• A balanced premium matcha latte

Taste Profile

Flavour: Fresh, balanced, smooth
Aroma: Refreshing and grassy
Umami: Medium
Bitterness: Mild
Astringency: Light to medium
Texture: Smooth when whisked properly
Finish: Clean, fresh, and balanced

How to Use

For traditional matcha, sift 2g of Yugen into a bowl, add 60–70ml warm water, then whisk quickly in a W or M motion until smooth and lightly frothy.

For iced matcha, whisk 2–3g with a small amount of warm water, then pour over ice and cold water.

For a balanced premium latte, use 3g with 30–50ml warm water, then add your choice of milk.

Storage

Keep sealed and store away from heat, light, moisture, and strong odours. After opening, close tightly and refrigerate for best freshness.